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Assignment 8: Solving the Problem

In my last post, I described the problem of trying to do one's makeup in poor lighting, whether at home or while traveling. Applying makeup in the wrong lighting can lead to poor blending or discoloration. My interviews in the last assignment revealed that people who use makeup often have to move around when doing their makeup to test their shading in different lighting. I hinted at it, but I think the best solution to this problem would be a mirror that can intuitively color correct the lighting in any room to reflect the appearance of natural sunlight, the best lighting for applying makeup. For example, this mirror would be able to sense the green tones of fluorescent lighting and color correct them to look more like sunlight. This way, the user does not have to move around while doing their makeup to capture the best lighting. 

The target market segments would probably be hotels and makeup enthusiasts. This is why I think a hanging mirror would work better than a portable mirror, since portable mirrors often cause different problems associated with makeup application. Hotels, obviously, would hang them in each room's bathroom, but I'm thinking that makeup enthusiasts interested enough to buy this mirror would want it to hang in their bathroom. What do you guys think? Should I start with just a hanging mirror and expand into a portable mirror or stick to the hanging mirror? Let me know in the comments!

Comments

  1. Megan WordellJune 11, 2019 at 10:29 AM

    Hey Peyton! Awesome job on this assignment. I think you did a really great job of identifying your target market and I absolutely agree with your findings. I am definitely someone that could benefit from this! The simplicity in this solution is really refreshing and I think it is an awesome idea. I like the idea of expanding it into the portable mirror! Great job!

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